"The ability to do more with less"
While the US lags behind Europe and Asia in Adopting frugal innovation, Silicon Valley is catching up fast. On September 3rd, 2015, at at XEROX PARC Forum, Navi Radjou moderated a panel with Silicon Valley entrepreneurs and academics leading the frugal revolution.
Speakers included Mark Hatch, CEO of Techshop, Bruce Borden, CEO of gThrive, Michel Ktitareff, VP US & Asia Operations and Business Development of BeBound and Silvia Figueira, Director of Frugal Innovation Lab, and Associate Professor of Computer Engineering, Santa Clara University.
Discover the video of the event.